Intel CEO: MID, and other small Internet access equipment market

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Intel in the promotion and creation of small, cheap new Internet access products do not follow an unusual path. Its investment in wireless networks, and even buy a wireless network, using software developed by Microsoft is not that the processor has done small and cheap and not getting faster and faster.

Computer manufacturers are Intel’s response to large, its CEO Paul Otellini to the Internet bring new areas and users.

Local time this week, Otellini in a media interview, said: “I have a very long time have not seen such enthusiasm for our customers, we all think this is the expansion of the existing market.” Is the core of the strategy Ling Dynamic processor, Ling Dynamic processor will be used for MID equipment.

Intel MID than the large size of some of the equipment known as the “Internet”, “the Internet” is a smaller, more affordable prices of notebook computers. Taiwan’s Asustek breakthrough in this area have launched the PC-using Intel chips, From 300 U.S. dollars. HP has also entered this field, but the use of VIA’s chipsets.

Otellini is not worried that low-power processor will erode its high-end, high-profit products market. He said: “If high-priced laptop is not too good, not very practical, and that is our shame. If there really eroded, we are willing to assume such a sacrifice.”

Market research firm In-Stat analyst Bill Hughes pointed out that the Internet market demand for this relatively low; On the MID equipment, Hughes that users are willing to use smart phones. He said: “MID in the U.S. market is very difficult to survive, but this does not mean that in other major markets will not be successful.”

To make these portable devices to connect to the Internet, Intel support WiMax wireless technology. However, most major wireless operators to skip the WiMax, building a network using LTE technology, the technology is expected to replace the existing mobile phone technology.

To promote the commercial WiMax, Intel to Sprint Nextel by holding a joint-venture companies to invest 1 billion U.S. dollars to build a covered the entire United States of WiMax networks. Intel and a WiMax licence of the Japanese consortium of international investors in May this year, Intel spent 26 million U.S. dollars was Sweden’s wireless broadband licence.

Speaking on the investment of WiMax, Otellini said: “No matter how the prospects for WiMax, consumers will benefit, because the WiMax technology to accelerate the pace of the LTE.”

With the promotion of small-scale equipment, Intel and Microsoft’s increasingly estranged relations, “the Internet” is running on the Linux operating system or Windows XP operating system, not Microsoft’s flagship product, Vista. Otellini said, MID prefer the Linux operating system.